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Published: 8/19/2009

SESAC Latina affiliate to participate in televised music competition


According to an initial announcement from the Univision Network (TV and radio) in regards to its new musical contest “¡Viva el Sueño!,” SESAC Latina affiliate Yessica (of the group La Onda), will be one of the confirmed artists who will participate in the show.

Dedicated exclusively to professional singers who have already recorded albums, the names of the finalists were recently announced after a long and arduous selection process.

Univision states that Yessica “is a versatile artist who is capable of performing different musical genres.” Yessica first started her career by competing in musical contests in her native Mexico. Yessica has six years of music industry experience and has recorded three albums with famed group La Onda.

“¡Viva el Sueño!” will be broadcast in the United States via Univision and internationally via cable. The show will also receive full support from Univision Radio stations across the U.S. The objective is to transform one of the fourteen participants into a musical superstar.